Top four ideas to create a brand
IN A COMPETITIVE market, your start-up cannot exist long-term unless customers trust your company. Branding is about building trust for your products ...
20 May 2022
Top four ideas to create a brand
IN A COMPETITIVE market, your start-up cannot exist long-term unless customers trust your company. Branding is about building trust for your products ...
13 May 2022
Media training tips you can use right now!
For some, it’s a dreaded moment … for others, it’s welcomed but whether or not you look forward to being in front of a camera or being interview...
06 May 2022
The secret sauce that adds some spice to your social media posts!
Recently, I encountered two small business owners who shared, that at times they feel stuck when it comes to their online posts and so they often just...
29 April 2022
Make your social media shine bright like a diamond!
We don’t experience the four seasons here in St. Vincent and the Grenadines but it doesn’t mean we can’t do spring cleaning! Spring cleaning mea...
22 April 2022
How clear is your messaging?
You’re excited about launching or advertising your event for the Carnival season… you are ready to launch your new product/service/campaign…. Yo...
14 April 2022
Meaningful ways to connect with customers for Vincymas 2022
If you are an event organizer or involved in event coordination/marketing, the relaxed protocols as it relates to gatherings must be music to your ear...
08 April 2022
If your customer is thinking it then you should address it!
For the past two weeks, this column’s focus has been on mindset; I find it fitting to continue in this direction this week particularly since the fo...
01 April 2022
Your customer’s perception is your reality!
Last week, I focused on how your mindset can affect the success of your brand. This week, the spotlight is on how your customers’ mindset can impact...
25 March 2022
Your customer’s perception is your reality!
Last week, I focused on how your mindset can affect the success of your brand. This week, the spotlight is on how your customer’s mindset can impact...
18 March 2022
Your mindset affects the success the business/brand/organization!
A COMBINATION OF factors including great marketing and customer service, affect the success of your business/organization/ brand. However, one factor ...
